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How to Add LinkedIn Lead Gen Form Leads to Pipedrive

Automatically add LinkedIn Lead Gen Form leads to Pipedrive as a deal.

Before You Start

  • LeadSync account (Business plan or higher)
  • LinkedIn account with Lead Gen Form access
  • An active LinkedIn Lead Gen Form campaign
  • A Pipedrive account

Step 1: Connect Your LinkedIn Account

  1. Log in to LeadSync
  2. Go to Ad Accounts > LinkedIn from the left menu
  3. Click Add LinkedIn Account
  4. Sign in to LinkedIn and authorize LeadSync
  5. Your account appears in the table when connected

Step 2: Set Up a Pipedrive Connection

  1. Go to Connections from the left menu
  2. Click Add Connection
  3. Select Pipedrive from the dropdown
  4. Enter your Pipedrive API Token (found in Personal Preferences > API)
  5. Name your connection (e.g., "LinkedIn Leads")
  6. Click Update Connection

Step 3: Connect Your Lead Gen Form

  1. Go to Lead Forms from the left menu
  2. Click Add LinkedIn Lead Form
  3. Select your Ad Account from the dropdown
  4. Select your Lead Gen Form
  5. Select your Pipedrive Connection
  6. Map your fields: Match LinkedIn form fields to Pipedrive fields
  7. Email
  8. First Name
  9. Last Name
  10. Phone
  11. Organization (if available)
  12. Click Update Notification

Step 4: Test Your Setup

Submit a test lead through your LinkedIn campaign. The deal should appear in Pipedrive as a deal within 1-2 minutes.

Troubleshooting

  • Can't see your Ad Account? Make sure your LinkedIn account has access to the ad account.
  • Deal not appearing? Check that the email field is mapped correctly.
  • Form not showing? The form must be part of an active or paused campaign.
  • Leads in wrong section? Leads appear in Pipedrive Deals. Check your pipeline view.
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