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How to Send TikTok Lead Gen Form Leads to Webhook

Automatically add TikTok Lead Gen Form leads to your webhook endpoint.

Before You Start

  • LeadSync account (Business plan or higher)
  • TikTok for Business account with Lead Gen Form access
  • An active TikTok Lead Gen Form campaign
  • A URL endpoint that can receive HTTP POST requests

Step 1: Connect Your TikTok Account

  1. Log in to LeadSync
  2. Go to Ad Accounts > TikTok from the left menu
  3. Click Add TikTok Account
  4. Sign in to TikTok for Business and authorize LeadSync
  5. Your account appears in the table when connected

Step 2: Set Up a Webhook Connection

  1. Go to Connections from the left menu
  2. Click Add Connection
  3. Select Webhook from the dropdown
  4. Enter your Webhook URL (the endpoint that will receive lead data)
  5. Name your connection (e.g., "TikTok Leads Webhook")
  6. Click Update Connection

Step 3: Connect Your Lead Gen Form

  1. Go to Lead Forms from the left menu
  2. Click Add TikTok Lead Form
  3. Select your Ad Account from the dropdown
  4. Select your Lead Gen Form
  5. Select your Webhook Connection
  6. Click Update Notification

Step 4: Test Your Setup

Submit a test lead through your TikTok campaign. The payload should appear in your webhook endpoint within 1-2 minutes.

Troubleshooting

  • Can't see your Ad Account? Make sure your TikTok account has access to the ad account.
  • Payload not appearing? Check that the email field is mapped correctly.
  • Form not showing? The form must be part of an active or paused campaign.
  • Not receiving data? Check that your endpoint returns a 200 status code and accepts POST requests.
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